The most important thing to do before promoting your ads is to research on what keywords you should use that plays high significance on your deals like the products you would like to put up for sale.

You can seek assistance from Wordtracker to make it easier for you to research on them.

You can also create various ads from different ad groups but don't place too wordy keywords in one ad group.

Originally posted 2008-07-10 10:38:26.

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